Online travel and the customer experience: Is your organization's strategy equipped for 2018 and beyond?

2018 really seems to be flying by, and that’s not the only scary thing.

Delivering a frictionless customer experience is, and it continues to keep travel executives up at night. The online landscape is constantly evolving, disruption is abundant, and the customers of today are more demanding than ever before. Is your organization’s CX strategy equipped for 2018 and beyond?

Benchmark your CX strategy once and for all, at EyeforTravel North America 2018:

• What do you need to be looking out for in 2019 and beyond? Hear from Barry Goldstein, Executive VP & Chief Commercial Officer at Wyndham Hotels & Resorts as he takes attendees through the threats and opportunities in travel, and more importantly the collision of distribution, marketing and digital
• Want to hear from leading travel brands who have excelled in their CX strategies: Get insider tips from Caesars Corporation, Jet Blue Tech Ventures, and Hopper; who have delighted customers at every touchpoint. Hear case studies from brands who’ve not just done it but nailed it!

Click here to get the most up-to-date info on our world-class attendee list

• You’ve heard the saying ‘personalization is king’, but what does this mean? Hear from Wyndham Hotels & Resorts, Marriott, Spirit Airlines and MyFlightSearch as they take you through their multi-channel engagement strategy, using data to personalize and successfully driving loyalty to their businesses
• Ever thought of taking your CX strategy to the next level but not quite sure how to? Learn from Marriott, Choice Hotels, and Tesla as they discuss Reimagining the Customer Journey and Taking your Brand to the Next Level through UX, design-led innovation and tech innovation to give your business an edge
• Ditch the myths about AI, VR, and Mobile Messaging: Listen to what Google, Cathay Pacific, and CruiseBe have to say in these emerging tech sessions and come to grips with the truth

There's plenty to be nervous about when it comes to enabling a frictionless CX, but don’t let the future scare you.

Attend the EyeforTravel North America Summit (Oct 18 – 19, Las Vegas) and leave with a firm grip on the latest opportunities and threats you need to be aware of. Take back top-class insights from travel’s leading influencers and implement them as soon as you’re back in the office.

Contact the team directly at – renu@eyefortravel.com  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)

Marriott, Wyndham Hotels & Resorts and MyFlightSearch Discuss Personalization in Travel Marketing & Driving a 360 Degree of the Customer

This presentation and panel discussion will be featured on Day 1 at the upcoming EyeforTravel North America 2018 Summit on Oct 18-19 in Las Vegas.

Expert speakers to present on this topic include:

•  Sean Brevick, VP - Marketing and Digital Services, Marriott
•  Eliot Hamlisch, VP - Worldwide Loyalty & Partnerships, Wyndham Hotels & Resorts
•  Abhishek Mago, VP - Product & SEM, MyFlightSearch

The panel will cover:

• Perfect your multi-channel engagement strategy and omnichannel approach - how can you continue to deliver on the guest experience on all fronts?
• What is the role of personalization, particularly given the consolidation in the industry?
• The blending of marketing + sales + CX on your overall strategy - using data more effectively to better personalize and drive loyalty in your business

Will your marketing strategy stack up in 2018 and beyond? Click here to learn more and don’t miss your chance of what is set to be the travel event of the year!

The EyeforTravel North America Summit currently holds the hottest attendee list in digital travel with brands confirmed to attend including: Expedia, Marriott, Wyndham Hotels & Resorts, Hilton Worldwide, Twitter, Cathay Pacific, Accor Hotels, Hyatt, Air Canada Vacations, Choice Hotels, Cosmopolitan Las Vegas, Booking.com, American Airlines, Lufthansa Systems, The Travel Corporation and many more!

The summit will tackle topics such as the changing distribution landscape, utilizing data driven customer insights, the role of emerging technologies in travel, diversifying your revenue portfolio, and developing global partnerships. And this is just the start.

Click here to get your copy of the brochure and to view the full speaker line up and agenda

Contact the team directly at – renu@eyefortravel.com  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)

Blockchain, Artificial Intelligence, and Reimagining your CX: EyeforTravel North America Promises to be the Travel Event of the Year This October

Hilton Worldwide, Hoteles City Express, Royal Resorts and Castle Resorts & Hotels are among the latest brands to have confirmed their attendance at EyeforTravel’s 20^th Annual North America Summit. As the attendee list grows exponentially, this year’s event is set to provide better networking opportunities than any other travel conference in the US.

Aside from making valuable contacts, attendees can expect to leave with a firm grasp of the latest opportunities and threats facing the industry - with industry influencers across all areas of online travel presenting their answers to the most pressing questions.

This year’s summit centres on the following five key areas:

1.       Distribution - Wyndham Hotels & Resorts, VTrips and Las Vegas Sands are gearing up to evaluate how we can use the crowded field of distribution to our advantage. Find out how voice search will impact distribution and consider the role that metasearch plays in the power play between OTA dominance and driving direct sales.

2.      Partnerships – Magnuson Hotels, HotelsComined.com, MGM Resorts, Spirit Airlines and Hotwire explain how you can build strategic partnerships that enhance personalization, boost revenue and drive customer loyalty. Hear from the experts about the kinds of distribution partnerships that will guarantee success, about how to pair customer insight with partnership strategies, and discover how API partnerships could improve your revenue portfolio.

Click here to download the brochure and view the full speaker line-up and agenda

3.      Marketing –Marriott, MyFlightSearch, Accor Hotels, Lufthansa Systems, Melia Hotels International and Twitter join to help us rethink traditional marketing strategies. Discover the latest innovations in travel marketing, from using social media and the mobile interface to boost personalisation, to establishing loyalty through the mobile interface.

4.      Data & Revenue Management – Join American Airlines, Margaritaville and Amazon as they present how their business models have been overturned using data. Discover how customer-centric revenue management and cross-selling can serve to optimize profits.

5.      Travel Technology – Booking.com, Expedia, Winding Tree, United Airlines and CruiseBe.com evaluate the latest trends in travel technology and explain which ones travel brands should be investing in. From AI to Voice, the expert speaker line-up will help brands decide suitable technology for their business models.

This summit is truly the only place you will be able to meet the cream of the crop in travel and walk away with insights you can action as soon as you get back to the office.

Will your CX strategy stack up in 2018 and beyond? Click here to learn more and don’t miss your chance to be a part of North America’s largest travel conference on Oct 18-19!

Contact the team directly at – renu@eyefortravel.com  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)