Mobile technology is no longer a nice to have – it’s a
must. But research shows travel brands shouldn’t
expect praise from their customers for it.
Increasingly travel consumers expect brands to offer an up-to-the-minute
seamless mobile experience. The reward?
Chances are that tech savvy brands
will win customers and avoid losing market share to other savvier travel
brands.
As many travel brands will attest, getting the right mobile strategy
in place is not easy. It requires a considerable
investment of time, money and resources as well as a willingness to experiment
and make continual improvements. Indeed,
the job of a mobile executive is never done.
EyeforTravel’s Mobile Innovation in Travel Awards seek to
recognize the travel brands who are making significant progress in mobile –
trailblazing the way for others to follow.
Taking place in San Francisco, March 23rd as part
of EyeforTravel’s Mobile &
Innovation in Travel conference, the awards will feature 4 categories –
·
Best
Mobile Travel User Experience
·
Best
Mobile Travel App
·
Best
Mobile Travel Strategy
·
Best
Mobile Travel Solution
Past winners and finalists of the
awards include
KLM, TripAdvisor, Marriott, Best Western, Carlson Wagonlit Travel, Worldmate,
Checkmate, BookAssist, Hotels.com and more!
To find
out more about how to enter your brand visit - http://events.eyefortravel.com/mobile/awards.php
For all
awards enquires contact:-
Gina Baillie
GM
EyeforTravel
London, UK: +44 (0)207 375 7197
US Toll Free: 1 800 814 3459 ext.
7197
