Online travel and the customer experience: Is your organization's strategy equipped for 2018 and beyond?

2018 really seems to be flying by, and that’s not the only scary thing.

Delivering a frictionless customer experience is, and it continues to keep travel executives up at night. The online landscape is constantly evolving, disruption is abundant, and the customers of today are more demanding than ever before. Is your organization’s CX strategy equipped for 2018 and beyond?

Benchmark your CX strategy once and for all, at EyeforTravel North America 2018:

• What do you need to be looking out for in 2019 and beyond? Hear from Barry Goldstein, Executive VP & Chief Commercial Officer at Wyndham Hotels & Resorts as he takes attendees through the threats and opportunities in travel, and more importantly the collision of distribution, marketing and digital
• Want to hear from leading travel brands who have excelled in their CX strategies: Get insider tips from Caesars Corporation, Jet Blue Tech Ventures, and Hopper; who have delighted customers at every touchpoint. Hear case studies from brands who’ve not just done it but nailed it!

Click here to get the most up-to-date info on our world-class attendee list

• You’ve heard the saying ‘personalization is king’, but what does this mean? Hear from Wyndham Hotels & Resorts, Marriott, Spirit Airlines and MyFlightSearch as they take you through their multi-channel engagement strategy, using data to personalize and successfully driving loyalty to their businesses
• Ever thought of taking your CX strategy to the next level but not quite sure how to? Learn from Marriott, Choice Hotels, and Tesla as they discuss Reimagining the Customer Journey and Taking your Brand to the Next Level through UX, design-led innovation and tech innovation to give your business an edge
• Ditch the myths about AI, VR, and Mobile Messaging: Listen to what Google, Cathay Pacific, and CruiseBe have to say in these emerging tech sessions and come to grips with the truth

There's plenty to be nervous about when it comes to enabling a frictionless CX, but don’t let the future scare you.

Attend the EyeforTravel North America Summit (Oct 18 – 19, Las Vegas) and leave with a firm grip on the latest opportunities and threats you need to be aware of. Take back top-class insights from travel’s leading influencers and implement them as soon as you’re back in the office.

Contact the team directly at – renu@eyefortravel.com  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)

Google, Facebook, Twitter and Pinterest – Silicon Valley Powerhouses Confirm Participation at The Eyefortravel North America Summit 2018

As the travel industry moves into new digital arenas, four of tech’s biggest brands; Facebook, Twitter, Pinterest & Google, have confirmed attendance at the EyeforTravel North America Summit - to take place on October 18-19 at the Mandalay Bay in Las Vegas. With the likes of Wyndham Hotels & Resorts, Marriott International, American Airlines and Accor Hotels also appearing on the speaker line-up, the 20^th Annual North America Summit is undoubtedly the year’s most prestigious travel conference. 

Meet the biggest names in tech and gain a stronger understanding of how to enact an effective social media and content marketing strategy. Hear from those travel companies succeeding in integrating the latest technological innovations into their business plans and learn how they have used these tools to capture data, own the booking and boost profits. 

Click here to view the line-up of the year you just cannot afford to miss!

What will the tech giants be covering this October?

• ·        Facebook’s Industry Manager for Travel, Kate Hamill will be covering the power of open API partnerships and evaluating the best distribution partnerships required to diversify your revenue portfolio. Joining her in this session are CIE Tours’ CCO, Susan Black, and Hotwire’s Director of UX Research, Clay Newton.
• ·       Google’s Global Head of Business Development in Carrier Messaging, Todd Parker will be discussing the next era of mobile messaging for travel
• ·        Pinterest’s Vertical Strategy Lead for Tech, Travel, & Telco, Nicolette Harper and Sakshi Chadha, Partnerships will uncover how travel brands can use Pinterest to capitalize on pinners who are actively looking for recommendations and how marketers can use Pinterest to inspire consumers across every aspect of the travel journey, from dreaming to planning and ultimately booking.
• ·        Twitter’s Head of Travel & Mobile App Partnerships, Erin Gilmore will be evaluating how the mobile interface can be used to maximise personalisation and develop a stronger sense of brand awareness among consumers. She will be joined by Michael Childers, Chief Consultant in Content & Media Strategy at Lufthansa Systems.

Click here to receive the latest speaker and agenda updates!

Just as the speaker line-up continues to make strides, so does the attendee list, which is becoming increasingly populated by big industry players. Among the latest brands to confirm their attendance are Expedia Group, Copa Airlines, Accor Hotels and Royal Resorts.

Numerous networking opportunities will take place throughout the duration of the event. EyeforTravel are using the event app Brella this year – enabling attendees to set up meetings well in advance to make the most of catching up with industry representatives.

Attend the EyeforTravel North America Summit (Oct 18 – 19, Las Vegas) and leave with a firm grip on the latest opportunities and threats you need to be aware of. Take back top-class insights from travel’s leading influencers and implement them as soon as you’re back in the office.

PS. The early bird discount has been extended for one more week due to popular demand - contact the team directly at renu@eyefortravel.com to secure your discounted pass and save $200!

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Blockchain, Artificial Intelligence, and Reimagining your CX: EyeforTravel North America Promises to be the Travel Event of the Year This October

Hilton Worldwide, Hoteles City Express, Royal Resorts and Castle Resorts & Hotels are among the latest brands to have confirmed their attendance at EyeforTravel’s 20^th Annual North America Summit. As the attendee list grows exponentially, this year’s event is set to provide better networking opportunities than any other travel conference in the US.

Aside from making valuable contacts, attendees can expect to leave with a firm grasp of the latest opportunities and threats facing the industry - with industry influencers across all areas of online travel presenting their answers to the most pressing questions.

This year’s summit centres on the following five key areas:

1.       Distribution - Wyndham Hotels & Resorts, VTrips and Las Vegas Sands are gearing up to evaluate how we can use the crowded field of distribution to our advantage. Find out how voice search will impact distribution and consider the role that metasearch plays in the power play between OTA dominance and driving direct sales.

2.      Partnerships – Magnuson Hotels, HotelsComined.com, MGM Resorts, Spirit Airlines and Hotwire explain how you can build strategic partnerships that enhance personalization, boost revenue and drive customer loyalty. Hear from the experts about the kinds of distribution partnerships that will guarantee success, about how to pair customer insight with partnership strategies, and discover how API partnerships could improve your revenue portfolio.

Click here to download the brochure and view the full speaker line-up and agenda

3.      Marketing –Marriott, MyFlightSearch, Accor Hotels, Lufthansa Systems, Melia Hotels International and Twitter join to help us rethink traditional marketing strategies. Discover the latest innovations in travel marketing, from using social media and the mobile interface to boost personalisation, to establishing loyalty through the mobile interface.

4.      Data & Revenue Management – Join American Airlines, Margaritaville and Amazon as they present how their business models have been overturned using data. Discover how customer-centric revenue management and cross-selling can serve to optimize profits.

5.      Travel Technology – Booking.com, Expedia, Winding Tree, United Airlines and CruiseBe.com evaluate the latest trends in travel technology and explain which ones travel brands should be investing in. From AI to Voice, the expert speaker line-up will help brands decide suitable technology for their business models.

This summit is truly the only place you will be able to meet the cream of the crop in travel and walk away with insights you can action as soon as you get back to the office.

Will your CX strategy stack up in 2018 and beyond? Click here to learn more and don’t miss your chance to be a part of North America’s largest travel conference on Oct 18-19!

Contact the team directly at – renu@eyefortravel.com  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)

Mark Your Diary: North America’s Largest Travel Summit for Commercial, Data, And Digital Executives Set to Convene on Oct 18 – 19 2018 In Las Vegas

Dates have been finalized for the EyeforTravel North America 2018 Summit, set to take place on Oct 18 – 19, at the Mandalay Bay Las Vegas.  

This year marks the 20^th anniversary of North America’s largest commercial travel summit covering distribution, travel technology, data analytics, revenue management, marketing, partnerships and much more!

To be the first to hear about the 2018 event agenda launch and speaker line-up, click here.

The event will bring together 400+ industry leaders with dedicated keynote sessions and conference streams to ensure you walk away with: The Winning formula to Own the Booking: Frictionless CX + Data-Driven Customer Insight + Cross Industry Partnerships = Super Charged Travel Sales

The 2018 event will equip you with the tools to:

• Understand what the right technologies to invest in are, and why
• Understand what your customers want, and the price they will pay through truly data-driven insights
• Invest in cross-industry partnerships so you can source and sell the travel product your customer wants
• Overcome the fragmentation in the supply of travel products, and form innovative commercial models that bypass the tech giants and get your product in front of the traveller when they want to buy

A sneak peek of the brands confirmed to speak include Wyndham Hotel Group, United Airlines, Amazon, Allegiant Air, Skyscanner, Jet Blue Technology Ventures, Caesars Corporation, Cosmopolitan Las Vegas and Palace Resorts.

Click here to reserve your summit brochure and to receive event updates

In the meantime, there are three ways you can get involved right away:

1. Help to shape the agenda for this year – if your organization is working on something amazing that needs to be covered, or if you would like to participate as a speaker, contact renu@eyefortravel.com
2. Early bird exhibition and sponsorship packages –the event had a sell-out exhibition hall, networking party and thought leadership opportunities last year – so get in quick for your discounted packages
3. Pre-launch discounted conference passes (as low as $1299) – if your dates are locked in, book your pass now at a highly subsidized rate. Passes are fully transferrable and can be cancelled up to 6 weeks prior to the event.

Ps. The EyeforTravel Start Up Awards is also back for 2018! Full details on the Awards, Awards process, and subsidized registration fees can be found here.

If you are a start-up working in the travel industry (having started no later than 2013), EyeforTravel would love to hear from you. Register your details here to be in the running for this year’s competition:  http://events.eyefortravel.com/travel-distribution-summit-north-america/awards-register.php

Do not miss your chance to join some of travel’s most inspiring and innovative brands coming together for two days on Oct 18^th and 19^th 2018 in Las Vegas– this is the only place you will learn from and network with travel’s elite, with the main goal of getting business done and pioneering change in the industry.

Contact the team directly at – renu@eyefortravel.com

  

EyeforTravel is a community where the world's top online travel brands – from hotels to airlines, online travel agents, cruise, car hire firms and more – come to meet to drive forward growth and innovation in the industry. We aim to provide you with industry focused news, events, reports, updates and information. EyeforTravel Limited is a registered company. The Company Registration number is 06286442. It is also registered in England & Wales. Registered office is 7-9 Fashion Street, London E1 6PX, United Kingdom.

Renu Kannu

EyeForTravel | Project and Research Director (+ 44 20 7375 7197 |renu@eyefortravel.com)