Loyalty is a hot topic in travel but are travel brands trying
to win a losing battle as consumers shift from brand to brand and is their
anything they can do to promote loyalty?
It’s expensive business to find a customer and win their
booking in travel as multi-channel marketing and technology costs rise.
Therefore, travel brands are taking loyalty extremely seriously as a key way of
improving profitability, but are they succeeding and at what cost?
EyeforTravel is trying to find out with a new survey and we need
your help to get to the bottom of the state of loyalty in travel in 2018.
So, if you are consumer-facing travel brand, click here to answer the survey,
which is just 8 short questions, so it will take less than two minutes to
answer.
As a way of saying thanks, we will send you the results
before anyone else, so you can benchmark your performance. We will also send
you free copies of the reports on completion, and you can get access to all of
the video presentations and slides from our recent Vegas and Amsterdam Summits
just by leaving your email at the end of the survey.
We are also investigating mobile marketing and messaging,
which you can help us with by clicking
here to answer our mobile survey.